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HISTORY
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THE FIRST HIAB CRANE – THE FIRST OF MANY
With over half a million HIAB truck cranes delivered to customers in more than 120 countries, it’s easy to forget that number started 79 years ago with just one – the HIAB 190. So we were excited to come across these HIAB images and promotional graphics from the 1940s. HIAB founder Eric Sundin began work […]
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RHINOS AND ELEPHANTS AND BEARS. OH MY!
We have an affinity for animals. Our company is branded with a polar bear. Our major brand, HIAB, sports an elephant as its logo. While a polar bear to represent Atlas Polar seems pretty obvious, you might question the elephant. Or not, if you’re graphically inclined (think trunk and boom) or know a bit about […]